The benefits and importance of UX writing

In the early days of the internet, information flowed more freely than ever before. The first blogs and social networks were created almost exclusively based on text. Those early pages set the tone for digital media as we know it today. Web pages have now evolved into something completely different, considering the amount of data … Read more

The Differences Between Content Writing and Copywriting

Often, as a start-up, you’ll have one employee designated to carry out full function marketing writing, and you’ll call this person your “copywriter”. Depending on the qualifications and experience of the writer concerned, you may not be filling the copywriting function correctly. So what are the differences between content writing and copywriting? Role In corporate … Read more

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