The Pros and Cons of Workflow Automation: A CMO’s Checklist

Digital marketing is quickly becoming a sought-after skill by many companies. In every industry, and for every business, marketing plays a key role in success. In many cases, it’s the main contributor.  Chief marketing officers are entrusted with some of the most important and challenging tasks in the marketing world. They need to drive customer … Read more

The 5 Stages of Setting Up an Effective Workflow Automation

So, you’re interested in making workflow automation a part of your marketing strategy? Well you’ve come to the right place! (or should we say, page) We’re not surprised to find you here, since 72% of successful companies are already using marketing automation to enhance their strategies. In fact, marketing is currently the largest sector using … Read more

8 Workflow Examples to Streamline your Marketing

If you had to ask any digital marketer what their greatest skill is, it would be the ability to multitask. Managing an entire marketing strategy is no easy task – in fact, it could be compared to a juggling act. There are deadlines to meet, clients to please, and metrics to measure.  Blog posts, social … Read more

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