What is user research? Simply put, it is research conducted by designers, content strategists and copywriters into the needs and wants of users of their ideas, products or services. There are many forms of user research. The earlier you can incorporate some of these into a design process, the more likely you are to transform … Read more
ContentBot has recently updated the functionality of our product as follows:- Rate Limiting In order to reduce potential abuse on our system and for our service providers, ContentBot has introduced rate limiting for all users across the board. From this point on, the following rate limitations apply: 9 content generations per minute, or 45 content … Read more
These are age old questions when it comes to, well, just about any profession. Will you earn less according to gender? Is it a deciding factor if there’s a promotion on the line? Can a woman do the job as well as a man (or vice versa)? What role has gender played in copywriting? Copywriting … Read more
The most important aspects of successful copywriting when beginning any new project are:- Research and clarify your audience thoroughly. Identify the benefits of the product or service that you are promoting and the key messages you want to relay. Chart a strategy to approach the subject. 1. Clarify and Research Your Audience There’s always a … Read more
The life of a full time copywriter is anything but boring. You can be misunderstood at times because you strive for excellence in all that you do and this can sometimes be misinterpreted. You are probably a perfectionist. So what does your life actually entail… ? Always on the Go “As copywriting becomes more and … Read more
A couple of days ago we announced some new features to ContentBot. Guess what?! Our developers have been burning the candle at both ends to bring you yet more new features. By listening to the feedback of our valued users, we’ve been able to produce some more great new additions, including the following:- Change Tone … Read more
Since the last product update, developers have been busy working to bring you even more new additions at ContentBot. We are striving to listen to you, our valued users, and give you the best value that you can find in AI content generation. Our latest features include:- Bullet Point Expander Generate a paragraph of text … Read more
With the advent of Covid-19, thousands of people have to fit into our new world without any prior experience. Unemployment, or the loss of a customer base, as businesses floundered has become commonplace. As such, many have to find a new means of generating income. With face-to-face interaction minimal, we’ve needed to learn how to … Read more
Often, as a start-up, you’ll have one employee designated to carry out full function marketing writing, and you’ll call this person your “copywriter”. Depending on the qualifications and experience of the writer concerned, you may not be filling the copywriting function correctly. So what are the differences between content writing and copywriting? Role In corporate … Read more
It is difficult keeping up with the fast pace of change in the business and marketing world. As a result, many enterprises are reaching a point where a decision on how they want to show themselves to the public needs making. To aid with this, here are some reasons why focusing on copywriting can benefit your business.